In the previous two editions, we covered “retention” and “sync.” This time, we show you how precision push notifications can reawaken your sleeping members in no time.
 
“You send out promos all the time, but customers don’t even glance at them—they treat you like spam!”
It’s not that they don’t want quality frozen meat at great prices—it’s that your message isn’t reaching them at the right moment.
 
eRun Membership System | Engine #3: Precision Push Engine

 
Replace scattergun blasts with data-driven targeting—deliver an offer they can’t refuse at the very moment they’re ready to buy:
 

• Analyze purchase history—push wagyu vouchers specifically to customers who’ve bought steak before
• Send automatically via the member App—no manual copying or pasting required
• Create urgency with limited-time vouchers, e.g., “Use by 8 PM tonight for 15% off”
• Specifically re-engage dormant members who haven’t shopped in 30 days and get them moving again

 
Frozen Meat Store Case Study:
 

Every Monday morning, push this to past customers: “Hotpot night? New Zealand fatty beef + black pork set—grab your 10% off voucher, valid tonight only. Tap here to claim!” Result: Monday’s traditionally slow-day revenue jumped 35%, with over half the vouchers redeemed.
 
Your promotional messages finally transform from “spam” into “a timely lifesaver.”
 
Next Preview: Herbal Tea Shop Edition – Launching new products by guesswork? See how a herbal tea chain used customer feedback to create a blockbuster that sold out instantly upon release!
 
Push, sync, and rewards—all core engines of the eRun Membership System.