Retail - Cosmetics

The beauty industry in Hong Kong is unique due to its cosmopolitan characteristics.  Foreign skincare brands overwhelmingly dominate the market share. 


While in China, the cosmetics sector has just been growing rapidly in recent years.  Research reports show that China beauty market is projected to reach RMB900 billion by year 2025.  Online sales of skincare products and make-up has become a core selling channel. 

Cosmetics suppliers and retailers, both Hong Kong and Chinese alike, are therefore all getting ready to seize the opportunities, using technology and smart management solutions to expand their operation.



Our areas of expertise:

Need Analysis

  • A variety of product items, from high-end to budget affordable brands.
  • Create a range of promotion campaigns like member exclusive day, clearance day, combo package or choose any three at a fixed price.
  • Membership system to generate repeated buying, let members get bonus points to redeem items or coupons.
  • Integrate with online shop to expand selling channel, online/offline inventory need to be sync real time.
  • As a chain enterprise, shop business data and member information need to be sync to cloud back office.
  • Know accurate inventory at shop and allow raising stock requests for replenishment to ensure enough product supplies.
  • Require pack and unpack for promotion activities, unit automatic exchange is a must.


Retail POS
Streamline the operation of shop, provide real time business reports, replenish stock and facilitate promotion campaigns.
Loyalty Membership
Support stored value benefits, bonus points, coupon management, automatic membership upgrade, downgrade, activate and deactivate.
Promotion Engine
300+ promotion rules to help drive customer engagement and sales, reduce backlog, launch new products, strengthen product images and develop brand identity.
Integrated function that support various credit cards, Octopus, WeChat Pay, AliPay, FPS and Macau e-payment methods.
Online Shop Integration
Integrate with online shop to expand sales channel, handle online orders real time.
Cloud Back Office
Manage and handle all types of work transactions any time anywhere on any devices available.
Inventory & Cost Control System
Integrated management of inventory processes including purchase, transfer, replenishment, stock take across the whole business network.
Cloud Reports
Access overall business data and statistics on the go with mobile devices any time anywhere.
Cloud Stock Take
Stock take by mobile phone, move around easily and save hardware cost.


Let us tell you in details how eRun can help expand your business.

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Tell us your business needs and we will arrange a demo for you