Hong Kong’s myopia population is growing, and optical shops are thriving – but management is a headache. You need to track customers’ vision test records (sphere, cylinder, axis), manage frame and lens inventory, send workshop orders for lens fabrication, and handle warranties. Can front‑line staff really rely on memory to recall who ordered what and which invoices are still covered? It’s a recipe for chaos.
 
eRun is purpose‑built for optical retail combining sales and service. One platform handles products, members, vision test records, workshop orders, and multi‑store transfers.

• Member & Vision Test Records

  Individual member profiles storing left/right eye sphere, cylinder, axis, pupil distance, with automatic historical comparison. View entire family’s eye exam records under one account.
• Workshop Order Management
  
One transaction, two prints: System prints both the customer invoice and the workshop job sheet (lens specs + frame model). Order status tracking and warranty expiry at a glance.
• Barcode Labels

  Design custom label sizes with model, colour, and price – batch print and attach to frames. Scan for instant product lookup.
• Multi‑Store Inventory & Stock Transfers
  
Real‑time stock visibility via mobile. One‑click transfer requests and automated low‑stock alerts to prevent sell‑outs.
• 300+ Promotional Rules

  Buy‑frames‑get‑lenses‑free, second pair half‑price, member discounts – system auto‑calculates, eliminating staff errors.
• Mobile Stocktake + Cloud Analytics

  Scan barcodes with a phone – stocktake in minutes, data syncs instantly. View bestseller rankings, slow movers, and branch performance on mobile. Best‑/slow‑seller analysis sharpens purchasing decisions.
• Online Store + API Integration

  24/7 online orders with in‑store pickup or delivery. Integrate with eye‑testing equipment, accounting systems, or ERP.

 
eRun is a two‑time HIKICT Gold Award winner – proven excellence. We back it with local 7×12 dedicated support; issues are resolved promptly, no excuses. Success in optical retail hinges on precise vision test data and genuine care for your customers. Leave the administrative load – orders, inventory, member records – to eRun, so you can focus on helping your customers see the world clearly.